SEO for Nonprofits

Donors are shifting their preferences to online giving as their preferred method of donating to causes they care about.

SEO for nonprofits

Benefits of SEO for Nonprofit Organizations

By optimizing your website’s content for search engines, you make it easier for their web crawlers to understand your content and the topics you write about.

Higher positions in serps

By getting your website to rank higher in search results you can make it easy for potential donors and volunteers to find you and extend help.

roi improvement

Targeting the right audience and increasing the organic visibility you will reduce your advertising costs.

Best SEO strategies for Nonprofits

Keyword Research

While it is important to connect with your audience and write content that resonates with them, it is equally important to use the right keywords.


Getting backlinks from sources with good domain authority is a critical SEO aspect that can help you rank well in organic search results.

Site Performance

People expect a site to load within 2 seconds. Any longer and you risk visitors abandoning your page.

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SEO for Charities

SEO for nonprofits is especially important because is an easy and effective way to get website traffic, without spending a fortune on paid marketing.


Curated Content

The number one priority for search engines is to show relevant search results to their users and good quality content is paramount in that.

Free Audience

Over 65% of people prefer to learn more about a nonprofit organization on their website where they are free to navigate.

The best site structure

The purpose of having a sitemap is to make it easier for Google’s web crawlers to sort and index your website. And there is big revenue waiting for the best one.

Be Mobile-friendly

51% of people who visit a nonprofit’s website is mobile traffic and 25% of donors complete their donations on mobile devices.

How to Improve SEO Strategy for Nonprofits

Why work with us?


At GoodBytes, you work with people who care and take a genuine interest in your organisation and delivering value. We thrive helping others succeed.


We adapt to your particular team’s and organisation’s needs, not the other way around. Because here, YOU are the hero.


Being a small and nimble consultancy means you pay for results, not for layers and burocracy and management who add nothing to your mission.

Improve your Nonprofit SEO Strategy